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Post by Admin on Jun 8, 2017 21:31:25 GMT
Google Chrome to start blocking intrusive ads (7 Jun 2017) Say bye bye to intrusive ads in 2018. "Annoying online adverts could soon be a thing of the past on Google’s Chrome browser. A blog on the web giant’s site has outlined plans to introduce a filter that will block intrusive ads. Google has joined the Coalition for Better Ads, which has introduced guidance, known as ‘Better Ads Standards’, on how to make online adverts better. In early 2018, Google plans to stop showing adverts on all websites that aren’t on board with the Better Ads Standards’ plan. Google hopes that by filtering the kind of adverts that auto-play music or completely obscure the screen, people will be less likely to use ad-blocker browser extensions. These sort of tools completely remove online ads, which is the only source of funding for many websites." www.which.co.uk/news/2017/06/google-chrome-to-start-blocking-intrusive-ads/
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